Julia Alexander Julia Alexander

How to Test an Idea in 72 Hours for Under $150

Before you sink time and money into your big idea, try this. A 3-day experiment to see if anyone actually wants what you're offering—no coding, no overthinking, no perfection required.

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Julia Alexander Julia Alexander

The Power of the Shitty First Draft

Stuck waiting for the perfect idea? Start with the worst version instead. Here's why the shitty first draft is the smartest way to build momentum and clarity.

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Julia Alexander Julia Alexander

The Half-Started Graveyard

We all have one — a graveyard of half-written drafts, half-built websites, and great ideas we never finished. It’s not laziness. It’s fear, perfectionism, and waiting for the “right” time. But what if you gave just one of them another shot?

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Julia Alexander Julia Alexander

This Is It: Your Real First Step

Feeling stuck on how to start your idea? Don’t overthink it—just ask someone who’s done it. This low-stakes move is the fastest way to learn, gain confidence, and take real action. Here's why it's your actual first step.

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Julia Alexander Julia Alexander

Why Smart People Stay Stuck (and What to Do About It)

Why do smart people stay stuck while others surge ahead? Because intelligence overthinks, and confidence moves. Discover what Richard Branson, Steven Bartlett, and Mel Robbins say about overcoming the trap of perfectionism—and how to get started now.

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Julia Alexander Julia Alexander

Purpose Anxiety: When the Search for Meaning Stops You Moving

Struggling to find your purpose? You’re not alone.
Psychologist Dr. Larissa Rainey found that 91% of people experience purpose anxiety—the internal conflict of wanting a meaningful life but not knowing what that looks like. This article explores how that pressure can lead to stress, indecision, and burnout—and how purpose is often built through action, not discovered in advance.

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Julia Alexander Julia Alexander

You Don’t Need More Time — You Need a Deadline

Ever wonder why your best ideas stall but you manage to get everyone else’s work in on time? It’s not because you’re lazy — it’s because there’s no deadline. This post unpacks why urgency fuels progress, how a race date beats vague intention every time, and what happened when I took on an MBA with no time to spare. Want to finally get started? Start with a date.

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Julia Alexander Julia Alexander

The Domino Effect: Why One Habit Can Unlock the Rest

What do 26 Easter cards, mother guilt, and productivity have in common?
Turns out, the secret to getting started isn’t motivation—it’s knowing which domino to push first. This story starts with mini eggs and ends with momentum.

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Julia Alexander Julia Alexander

Planning Isn’t Progress

Are you stuck in motion or taking real action? This article explains the difference - and why planning feels productive but secretly keeps you stuck.

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Julia Alexander Julia Alexander

How to engineer luck

Luck has a surface area. Increase your luck surface area and increase its chance of finding you.

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Julia Alexander Julia Alexander

Not being first didn’t stop them

Think your idea isn’t worth pursuing because someone else has already done it? Imagine a world without Google, Harry Potter, Dominos or Facebook. Because they weren’t first either.

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Julia Alexander Julia Alexander

What season are you in?

Waves, like opportunities, come and go - but you can only catch them with the right position and timing.

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